The amount of photos required to market your home can vary, especially when you consider a larger home would require more photos than a small home. Rightmove, being the UK’s number one property portal advise between 5-9 photos and no more than 12 for your average size home. Getting the photos right in conjunction with other marketing factors can increase interest by up to 93% compared to homes marketed in an average way. So why are there so many listings with 20+ or even 30+ photos?
- Having great listing photos gives you 93% more interest in your home.
- 5-9 photos are recommended with a maximum of 12 according to Rightmove analytics and data.
- Larger homes can have more photos and featured images of standout selling points.
- Floor-plans are key to marketing and 59% of buyers say it’s very important.
You will regularly find that homes are having highlighted features being detailed in a listing, with many properties featuring fireplaces, larger hallways, outbuildings, parking and often spaces shown from various angles can sometimes help, but also retract from a listings appeal for people to view. This can vary between sales and lettings, where lettings most certainly benefits from a few extra well presented photos, whilst buyers may decide not to view a home if there are a lot of photos.
All listings will benefit from excellent photos, this should be a priority in such a visual space where the photos essentially determine how successful they might be. On the other hand having a floor plan is also very important with over 59% of buyers saying that a floor plan is essential when looking for a new property.